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Lost in the Social Media Crowd

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Category: Articles
Date Published: 2015-11-21

Lost in the Social Media Crowd

A sobering thought for any jobseeker is to consider how many hundreds of millions of resumes are now posted online - on social networking sites, on job sites, on recruiting firms’ own databases.

By April of this year, there were over 300 million LinkedIn profiles, 150 million resumes on Monster, and 140 million on Indeed. Posting your information online seems to be an appropriate course of action. After all, at least 300 million others have done so. But quite apart from the bewildering array of sites to choose from, and deciding which sites to register with, what type, and how many, there is the difficulty of how do you stand out and get noticed? Plus, there are inherent risks:

  • Upload too much information to a social networking site and it may appear that you are putting up a ‘for sale’ sign. Appearing to be an active jobseeker can lead to difficulties with a current employer.
  • Posting confidential company information, even inadvertently, risks trouble with employers present or past. The publication of company confidential information may be a breach of contractual terms, or, at the very least, a breach of trust which reflects badly on you and will not inspire confidence in those who freely view your profile.

You may well wonder, what are the chances that your next employer can find you in the midst of a cast of millions? Which job site should you join?

As  most of the job sites charge employers/recruiters to search their databases and post jobs, you might conclude they will not sign up to all of them – and feel it necessary to join as many  job sites as possible at your level (say, $100K+) to make sure that you have covered all the bases so as not to miss the one site your future employer might subscribe to.  The problem with that approach is that your resume is then dispersed across the web. So, whilst it is likely you will be lost in the crowd it also quite possible you will be noticed, by the few to whom you are of some interest, as being available everywhere, to everyone – a great way to diminish your personal brand.

And the jobs - are they still open? With many sites scraping jobs and consolidating from around the net, many have been filled or are invalid, because while the original job site might have been notified of the change, the consolidators will not have been alerted and so don’t update their site.

And while it’s nice that some job sites will alert you by email to a new job posting, how many thousand other executives are getting the same email? When thousands respond to these alerts, you may be assured that it is not the decision makers that review these applications. It is a computer system in the first instance – and decision makers  see a resume only if it passes through the system’s filters. This in itself is another major concern and a separate topic for discussion.

The simple fact is that there are too many people vying to get noticed in the same places.

If you owned diamonds and wanted people to see and admire them, would you scatter them on a beach of pebbles? No, of course not, you would separate them and put them into a showcase where they could be polished and presented in the best possible light.

EA Select is a showcase for corporate diamonds - successful senior executives who may  not broadcast their details openly on the internet (let alone their resume, which may contain confidential company information), but who may be willing to consider new opportunities. Designed as a forum where top talent may be discovered and contacted – confidentially, and without uploading a resume or any personal details – this site has been developed by the founders of its sister company, Executive Advisors which, since 2001, has been putting senior executives in direct contact with corporate decision makers confidentially, at the highest levels. 


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